Attorney Published Article
What Alabama Banks Should Know About The California Consumer Privacy Act
Dhruv Sharma (Irvine) authored “What Alabama Banks Should Know About The California Consumer Privacy Act” in the Alabama Bankers Association May 2020 Board Briefs.
“Broadly speaking, CCPA grants consumers the right to know what personal information is being collected from them; know how that information is being used, shared or sold; and request that such information be deleted or to opt-out of its sale. Consumers also gained the right not to be discriminated against for exercising those rights. Particularly concerning, CCPA authorizes the California Attorney General to bring enforcement actions for non-compliance, and consumers to sue for data breaches. CCPA has generated praise from consumers and confusion and concern among businesses. But do Alabama banks need to worry about what happens in the Golden State, or can they simply watch from the sidelines? Thanks to broad statutory language, the answer lies somewhere in between.”